Voice Branding

Exploit the power of voice

We help design, high-quality AI Brand Voices and voice branding strategies through data-driven and knowledgeable design.

How can we help?

Voice Branding

What does your brand sound like? We developed a methodology to define voice profiles and speaking styles to ensure you are being perceived as desired. This is how we create voices that truly represent your brand and optimize functionality in a user experience.

Custom Text-to-speech

We are experts in producing high-quality speech data. With this data, we utilize industry-leading synthesis and generate a custom text to speech API that fits your needs and is ready for implementation.

Speech Data

We specialize in providing custom speech data sets to ensure your voice-enabled technology provides the best experiences. Voice-enabled products and services come in all shapes and sizes. Some projects have specific acoustic requirements or voice talent criteria that require good planning, creativity, and an innovative mindset. No matter the scope or scale, we are passionate about our expertise in providing custom speech dataset solutions for every project.

Find the right voice

We use a data-driven methodology to find the right voice for your brand, service, or product. Through user testing, exploratory research, and conclusive research, we make knowledgeable recommendations about the tone of voice and persona.


We are often engaged as consultants to share our experience and manage parts of a project. Whether the focus is speaking style design, user research, consultation on royalty buyout contracts with voice talent, or leading design sprints. We produce innovative solutions through collaboration and are passionate about helping teams succeed.

Benchmark and Opportunity

Hiring researchers to do fundamental research and identify opportunities is one of the most important things you can do for your business. One of our unique skills is acoustic data analysis. We conduct a quick scan with our research team to gather data on how customers experience your current voice branding assets.

We’ve partnered with everyone from early startups to Fortune 500 companies.


User research, usability testing, acoustic analysis, prototyping, speech data production, speech model training and deployment are just a few of the key components we focus on to help you create a stronger brand and successful products and services.


For us, the user experience is most important. We focus on the user. It’s the base of everything we do at Voice Branding. We began in Amsterdam as a traditional voice agency. We rapidly expanded our services to digital products and emerging technologies that could automate and optimize user experiences. But that’s not all. We love that fact that we can make products and services more inclusive and convenient for users.


We work on various voice branding projects. We often design Voice Brands and new voices together with design teams. And we also do redesign and rebranding projects that update existing assets. In the past year we’ve been very busy defining voice branding strategies for global brands, and creating custom text-to-speech voices for multiple applications.


We’re a voice branding company that believes using the right voice and speaking styles can effectively optimize a user experience and even turn customers into ambassadors.  Good design leads to memorable experiences and better conversion rates. That’s why, unlike other voice agencies, we have sound designers, engineers, UX/UI designers, and strategists collaborating on projects.

We excel at converting creative energy into practical, result-driven, and delivery-orientated design.

There are many capable voice agencies in Europe alone and even more worldwide. Each with a unique workflow.

So, what makes us different from other agencies? Our unique methodological and data-driven way of working. Our craft, engineering skills, and quality of work. Our transparent and flexible way of closely working together with our clients.

In all facets of the design and strategy process, we are driven by data, feedback, and methodologies specified on context and our client’s unique use cases.


We design simple and smart voice branding assets to represent and amplify your brand. On top of that, our team is multidisciplinary. We have UX/UI designers, strategists, audio engineers, and data analysts. 

We merge creative design, data analysis, and strategic skills in our design process, unlike other traditional design and voice agencies.

Yes and, we certainly will. We’re known to combine superior speech data production with creativity and intelligent solutions for creating a custom text-to-speech voice. 


Our production methods are well thought out and tested. We make sure to record and produce speech data while we consistently monitor talent performance to capture pre-defined speaking styles that represent that brand.  This is how we create high quality on-brand speech datasets that we can use to train speech models and deploy API’s. 


We maintain close relationships and partnetships with industry leading text to speech companies to make sure your text-to-speech voice is created with the best ai models out there. We see it as our job to inform you and advise you about the pro’s and con’s of various potentail speech services we can utilize to get the best possible results.   


We believe flexibility and ownership is key. We believe that our clients should be able to change re-train their speech model whenever a better solution presents itself in the market.

Yes, we do. We position ourselves as a voice branding agency for the digital and voice-driven era. We believe in consistent and efficient design. We help our clients to define and exploit effective, sustainable and cohesive voice branding systems.


We are tech-savvy, unlike other traditional design agencies. Our branding capabilities are data-driven and include research, brand strategy, personality- and perceptual studies. We design brand voices, speaking styles, voice branding guidelines, development and implementation strategies, etc…


Often our clients provide us with a brand strategy or the complete brand identity guidelines. We use this as the foundation and make sure we extend and enrich the brand identity while staying true to the design and brand strategy.

Our pricing is directly related to the project timeline, deliverables, scope, and team composition. When a project is dynamic and not set in stone, our pricing is based on an hourly rate, where you pay us for the time and materials we spent. Most of our projects have fixed price agreements, which are based on a detailed proposal. 

For example, a typical project with a design agency could take ten weeks and cost €50k to €200k. We will create personalized rates for your project depending on the required team size for the time, deliverables, and engagements. Junior designers are charged €105 per hour, and design executives are paid €195 per hour. We also have discounted pricing for startups. To get a quote, please send us an email.

As an Amsterdam‑based voice design agency, we partner with startups globally. We adore bringing ideas to life with creativity that amplifies the founder’s ideology. We enjoy fast, flexible, and agile environments that challenge our skills and design process. Reach out to us and ask for our startup rates.

Yes, yes, yes! We are up for the challenge. We are one of the few agencies that love to enrich and re-design strategies and designs that are already in place. 


Re-designing is a skill that requires creativity and simplicity without losing the brand’s core identity, assets, and strategies in place—transformation without losing the brand associations you’ve already build. 


Over the years, we’ve refined our design methodology, especially for re-design projects. Each re-design project starts with a comprehensive exploration and analysis process to thoroughly immerse ourselves in the brand, its assets, previous strategies, and project data.


Our services range from acoustic analysis and sonic data exploration to UX/UI voice design, prototyping, and user testing, as well as full voice branding and custom text-to-speech development. 


Our design agency often works side-by-side with in-house design teams or innovative departments, enabling us to work and move fast and act as an independent entity avoiding large organisations’ bureaucracy.

Our design philosophy is based on design thinking, which enables us to be adaptable to almost any project and form of collaboration. Although each project is different, we still go through the same main stages:

  • Discovery & research
  • Design prototyping and defining valuable hypothesis.
  • Testing
  • Data analysis
  • Design optimization
  • Developement
  • Quality assesment and evaluation
  • Deployment, guidelines & strategy implementation.

Please send us an email first with a brief description of your project or an RFI/RFP. We respond within 24 hours to set up an introduction call and to answer any pressing questions.


We’ll ask a couple of questions about the project objectives, demographics, budget, timeframe, and other relevant details on our first call.


We start with a call to learn as much as possible about the project. Based on this information, we try to estimate the project’s costs as accurately as possible in a proposal that includes a detailed description of the design approach, the project’s stages, deliverables, activities, touch-points, team, and other relevant details. 

Voice Branding Workshop

Learn voice- and audio branding design principles. We give workshops to branding, marketing, and UX teams and organize meetups. Request a quote or follow us on Linkedin for our next event. Everyone can join!


Reach out to us for more information, business inquiries or career opportunities.